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HubSpot RevOps Consultant

I help growing B2B tech companies drive revenue with more intention and less guesswork, powered by HubSpot. I turn messy, disconnected processes into a system you can actually trust; giving you confidence in where you stand today and control over where you're going tomorrow. 

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Certified HubSpot Solutions Partner

SERVICES

Lead Management & Conversion System

Make the most of the leads you already generate. Keep good-fit leads from falling through the cracks with clear ownership, timely follow-up and relevant nurture that helps turn interest into sales conversations.

Lead Management Audit and Roadmap

Find where leads get lost and what to fix first.

  • Lead flow. Trace every source and handoff.
  • Ownership. Find leads with no clear owner.
  • Qualification. Check what makes a lead sales-ready.
  • Follow-up. Spot slow replies and manual bottlenecks.
  • Action plan. Prioritize fixes with your team.

You get: A clear diagnosis and prioritized roadmap.

Lead Management System Implementation

Give each relevant lead an owner and a next step.

  • Clear stages. Define one shared lead process.
  • Lead routing. Assign leads to the right person.
  • Team handoffs. Agree qualification and response rules.
  • Consistent follow-up. Give reps priorities, tasks and reminders.
  • Shared visibility. Set up reporting and train your team.

You get: A working system for ownership and follow-up.

Nurture and Reactivation Strategy

Keep good-fit leads engaged until the timing is right.

  • Relevant messages. Segment leads by fit and interest.
  • Email nurture. Plan timing, content and automation.
  • Readiness signals. Score engagement and alert sales.
  • Reactivation. Reconnect with older and not-now leads.
  • Nurture results. Track leads returning to sales conversations.

You get: Nurture and reactivation journeys in HubSpot.

Let’s talk about your lead process.

Tell me how your team handles leads today. We’ll discuss where follow-up or handoffs break down and what to improve first.

Other HubSpot Services

Build your HubSpot foundation, improve your setup, or help your team use it.

HUBSPOT IMPLEMENTATION

Build a CRM that fits your business

Get your data, pipelines and automation set up around how your team works.

REVOPS & CRM STRATEGY

Give your teams a shared process

Connect responsibilities, handoffs and reporting so sales and marketing work from the same plan.

ONBOARDING & TRAINING

Help your team use HubSpot confidently

Learn through practical sessions built around your team's real tasks and processes.

HUBSPOT AUDIT

Know what to improve first

Review your setup, data and reporting. Get clear priorities and a practical roadmap.

MARKETING AUTOMATION

Make your follow-up more relevant

Build segmented email journeys that respond to your contacts' interests and actions.

ONGOING HUBSPOT SUPPORT

Keep your setup working for you

Get hands-on help with fixes, automation and improvements as your business changes.

HubSpot Projects

These HubSpot projects are all about making tools work for people. From smoother handoffs to smarter automation, I help small businesses reduce manual work, improve team collaboration, and build clear, effective processes that support real growth. 

Case Study: HubSpot Livestorm Integration

This project focused on connecting HubSpot and Livestorm to eliminate manual imports and centralize webinar data inside the CRM. The result was a fully automated registration and follow-up system that saved time, improved visibility, and aligned marketing with sales. 

HubSpot Workflow: Set Contact Owner for New Inbound Leads

This workflow automatically assigns a sales rep when a website visitor submits the "Book a Demo" form.

This automation streamlines the sales process, ensuring no lead is missed and every prospect gets a timely follow-up.

Case Study: SaaS Onboarding Email Marketing Automation

See how I built an automated onboarding workflow for a SaaS platform. From sign-up to activation, users are guided step by step, boosting engagement, increasing product adoption, and turning new sign-ups into active, long-term users, all within HubSpot. 

HubSpot Deals View Dashboard - Sales Pipeline

A customized deal view, filtered based on the client's criteria.

Sales Pipeline workflow

Workflow - Automation that sends notification to the deal owner when no activity for deal for 14+ days. then, 7 days check, escalate to sales manager.

  • Automation - eliminate manual steps and ensure smooth transitions.
  • Notifications - automated notifications to alert sales reps at critical moments for follow-ups.

HubSpot Score: Calculated Property to Prioritize Leads based on Industry

This scoring system helped the company prioritize its sales outreach by focusing on companies from the highest-value industries, improving lead qualification, and streamlining the sales process.

I created a calculated company property in HubSpot to assign a score based on a company’s industry (vertical). Some companies belong to more than one industry. In that situation, the client wanted to see the highest score out of all industries it belongs to.

Email Automation - Freemium - SaaS-1
Email Automation - Freemium - SaaS2-1
Email Automation - Freemium - SaaS3
Email Automation - Webinar - SaaS Company1
Email Automation - Webinar - SaaS Company2
Email Automation - Webinar - SaaS Company3

Resources

FREE GUIDE

8 Ways to Automate your Sales with HubSpot

Steal these 8 proven automations that save time, keep your pipeline organized, and help your team focus on selling, not admin work.

8 Ways to Automate Your Sales with HubSpot
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ABOUT ME

Hi! I’m Diana, HubSpot consultant and the founder of Ascendia Digital.

I help small and medium B2B companies make the most out of HubSpot, through tailored implementations, efficient onboarding, and data-driven strategies.

With over 6 years of experience in marketing and CRM, I understand the challenges businesses face when implementing a CRM: data is often in chaos, teams aren’t aligned, processes aren’t documented, and everyone does things their own way, without clear visibility on what’s working and what needs adjustment.

I’m here to help you bring clarity and structure to the way you use HubSpot, so that the system truly supports the growth of your business.

Let’s talk!

Clients Testimonials

I had a great pleasure working with Diana - She is professionally skilled, very service oriented, and very fast. She really "got the point" in my Hubspot project (It was a little complicated one), and solve it brilliantly. The solution she planned works perfect. Highly recommended.

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Rubi Halfon

Owner, Med Men

Phenomenal! Diana got the gist of the project instantly and asked all the right questions, worked without delay so that the project was delivered bang on time (earlier in fact) and had no bugs so was put to use immediately. Will not hesitate to use Diana again, and have a few projects lined up for her as soon as my diary frees up!"

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Christopher Wagstaff

Strategy and Development, Media Garage

Diana is highly skilled, very reliable and offers professional support

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Tina Cardy

CMO, Cranborne Technology

Ready to grow your business?

Whether you’re new to HubSpot or already using it, I’m here to help you make it work for your business.